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May 20, 2002 -- (WEB HOST INDUSTRY REVIEW) -- Global Internet network Terra Lycos today unveiled Lycos Enterprise Services, a new business unit that will offer search, managed hosting, content and community services to enterprise-level clients.
The company said its target market is current Lycos clients or ones that are similar: typically content-driven Web sites with high traffic levels, dynamic content requirements and community components.
"Our target market [is] fairly well-established Internet sites," said Nick Werthessen, Group Product Manger of Lycos Enterprise Services. "We're out there contacting people who are, for the most part, either customers? or people that are kind of in their space."
The company's new service offerings will be split in to three main components: managed Web hosting, search and distribution services, and content and community services. Managed Web hosting customers will be able to take advantage of the expertise Terra Lycos has in building and managing scalable Web communities and properties, Werthessen said, while companies seeking to integrate complex search functions in to their Web sites will be able to leverage Lycos' search technology, which powers some of the world's most popular search and community portals.
Companies requiring advanced community tools like club and chat functions will be able to take advantage of Lycos applications that the company has developed for its own audience made available on an ASP (Application Service Provider) basis. "Your options are to often try to figure out how to develop it yourself," Werthessen said, "or you can work with somebody like us where we've already achieved sale and we can give it to you at a pretty aggressive price."
Werthessen also said companies considering outsourcing their hosting, community or content requirements should also consider Lycos because of its financial stability, as numerous companies within the industry are currently involved in well-publicized struggles with their bottom line. "We've been here a long time, [and] we've clearly made the cut of the dot-coms," he said. "People can establish a relationship with us going forward a number of years confidently."
Lycos currently operates 180 Web sites worldwide, and more than 50 in the United States, where Enterprise Services will initially be offered. The company manages all of its own technical requirements through a co-location partnership with British communications firm Cable & Wireless, and feels its expertise will show through in its new service. "We handle the hardware, the operating systems, the licenses for applications, the monitoring," Werthessen said, "and basically treat all of the different properties on the Lycos network as if they were managed hosting customers."
